Zara seeks to open the fashion market with new stores in Hanoi

High-end street retailer Zara announced plans to open its first store in Hanoi in October, according to VnEconomy.

The world's leading clothing and accessories retailer has chosen Vincom Complex on Ba Trieu Street for its first store location in the capital of Vietnam.

Zara opened its first store in Vietnam at Vincom Dong Khoi Shopping Center in September 2016.

The source also said Zara spent months preparing for the launch of the store in Hanoi.

Founded in Spain in 1975, Zara now has 2,213 stores with strategic locations located in the top cities of 93 countries. The brand is famous for its diverse products and reasonable prices.

Zara followed Sweden's H&M, also confirmed the opening of its first store in the center of Vincom Dong Khoi in Ho Chi Minh City.